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Press Coverage Archive
Bridal Guide March 2002
Publication Title Bridal Guide
Date of Publication Mar/Apr 02
Article Title Couples Only
Author Denise Schipani
Placement Page 164
Quick Summary Why is MyPleasure the perfect sensual toy site for married couples? Because MyPleasure's vision of being the "Victoria's Secret" of sex toys complements the fun, experimental nature of sex between married couples.
Full Text Pleasure, PLEASE

One of the (many) great things about married sex is that you don't have to be furtive about the pleasure you derive from it. Marriage legitimizes sex, frees it up. There's no need to be shy – it's your pleasure! That's the idea, and even the name, behind a new sex-toys-and-information website. MyPleasure.com's mission, apart from selling body paint and blindfolds, is to become, in their words, the "Victoria's Secret of the adult toy industry." MyPleasure wants to make your pleasure—or, at least, shopping for pleasure-related accoutrements—mainstream. Like the Victoria's Secret stores, which have made browsing lingerie racks something you can do at the mall rather than at a sleazy store in the red-light district, MyPleasure encourages couples to experiment with sex toys as safe, acceptable sources of pleasure. The site also offers sex advice and info on sexual health. So pick up some tips along with those fuzzy handcuffs and a tube of lubricant. Go to www.mypleasure.com.

 
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